May 2, 2024
How to run campaigns through your email signatures
Your team’s emails are a quiet, high-frequency channel that can support every campaign you run. Here’s how to use email signatures to promote launches, events, hiring, and more, without adding noise.

How to run campaigns through your email signatures
Email is one of your most trusted, visible, and consistent channels, and your signature is the only part of it that shows up on every message.
When used intentionally, it can do more than share your name and title. It can support your live campaigns and amplify your message, without disrupting the recipient.
Why signatures are perfect for campaigns
Your signature:
Is seen across every outbound email
Shows up in 1:1 conversations, where attention is highest
Doesn’t feel like an ad or pop-up
This makes it ideal for:
Product launches
Webinar signups
Job postings
Event invites
Content distribution
What most teams miss
Signatures are often:
Treated as static brand elements
Set once, then forgotten
Managed manually or inconsistently
That means they rarely support live marketing efforts.
What a campaign-ready signature setup looks like
With Signkit, you can:
Embed clickable banners under every signature
Swap campaigns by department or role
Track performance with UTM links
And we do all the work:
You send us the campaign asset
We install it for every employee
You get reporting and support
Examples of campaign banners in action
“Sign up for our webinar” under sales reps’ signatures
“We’re hiring” on messages from HR
“Try our newest feature” across support or success teams
You’re not adding another email. You’re making every email count.
Turn communication into conversion
Signatures aren’t just for contact info. They’re a built-in space you control, one that can support every campaign you run, without adding complexity or new tools.
[Book a free setup call] and we’ll show you what your next campaign could look like in every email.
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